program (please go to virtual.contentmarketingsummit.org for new program)

Time	Topic	Speaker
8:30AM	Registration Starts
9:00AM	Opening Remarks
9:15AM	First Keynote Address
9:40AM	Content for Social Channels - How to keep the community engaged?	Apply to Speak -
10:00AM	Creating and Cultivating Content Ecosystems within your organization - DOs & DONTs
10:20AM	Creating an Annual Content Strategy - Guidelines for Success
10:40AM	Adding Intent to Content - Stay future ready
11:00AM	Coffee Break
11:15AM	Content for Influencer Marketing - Control or No Control?
11:35AM	New Content Marketing weapons: Voice & Audio
11:15AM	Vernacular Content - Getting it right to boost growth
12:15PM	Panel Discussion - What is a Wholesome Content Strategy?
1:00PM	Lunch Break
2:00PM	Panel Discussion - Content Marketing using Video
2:40PM	CMS Asia Awards Felicitation
3:00PM	Content 2 Commerce: Making it a reality
3:20PM	Purpose driven brand building - Role of Content
3:40PM	Coffee Break
4:00PM	Data based Storytelling - Rationale over Gut
4:20PM	Content Distribution & Discovery in Omni-Channel World
4:40PM	Content Marketing Measurement: The right metrics
5:00PM	Keynote Address
5:30PM	Closing Remarks

PRESENTING WOMEN CONTENT CHAMPIONS
Honouring Top 25 Women Content Practitioners